Key People
Bruce Blausen
Bruce has over 20 years of experience in the field of new media and medical animation and has created work for a variety of clients including Merck, Pfizer, Dateline NBC, Prentice Hall Publishing, Discovery Health, GE Medical and Kodak. A pioneer in Internet marketing and communications, Bruce has spearheaded the development of numerous interactive web sites, videos and portals for a myriad of scientific and business clients.
Bruce founded Blausen Medical Communications in 1991 and has created the country's largest library of 3D medical animation and graphic content. A medical illustrator and media visionary, Bruce holds a Masters degree from the Johns Hopkins University School of Medicine and two undergraduate degrees in Biology and Art from The Pennsylvania State University.
Mike Hensgen
Mike has spent most of his career in senior marketing management, building and growing both business-to-business and consumer brands. Working client at Ralston Purina, STP and Pennzoil, he recognized marketing’s end objective was to deliver profits and its effectiveness was measured by ROI. And at major advertising agencies like Grey New York and Bates Worldwide, he was responsible for building strong brands and developing programs to leverage them.
Mike’s brand-building experience has ranged across start-ups to Fortune 50 companies, from local to global, among them Texaco, Europcar International, e-Realty start-up (later acquired by Prudential Realty), ConocoPhillips, Chevron, QwestCyber Solutions (Qwest and KPMG software applications joint venture), most all the hospitals in the Texas Medical Center (Memorial Hermann, Methodist Hospital, St. Luke’s Episcopal), the Texas Medical Center itself and the Greater Houston Dental Society.
Mike holds a Bachelor of Journalism from the University of Missouri (Columbia) and a Masters of Business Administration in Marketing from Washington University in St. Louis.
Gerard K. Cohen
Gerard is Blausen Media's Senior Interactive Media Developer. He has well-rounded experience in corporate-level website design and development. Gerard has a solid understanding of how to create exceptional websites and interactive applications using key technologies. He has a keen eye for the aesthetic without compromising functionality and efficiency, and always keeps an open mind about a client's ideas for innovation. His attention to detail, combined with a readiness to embrace new technology and ideas, adds to his expertise.
